Independent design studio · Est. 2024

Design worth the detour.detour.svg · worth it

An independent design studio for brands, launches and products. We take the main quest seriously, and we always make room for the side quests that make work unforgettable.

(Index)
  • Brand quests
  • Launch quests
  • Product quests
Start a quest Booking quests for Q4 2026
(Reel) Showreel 2026 · Selected quests 01:24
(In good company)
    (About the studio)

    We’re an independent design studio building brands, launches and products for teams who’d rather be remembered than blend in. Every project has a main quest. The best ones also make room for a detour.

    Based inDelhi, IN
    WorkingWorldwide
    Established2024
    Team10+ humans & 4+ AI
    (Selected work)

    Completed quests(05)

    All work →
    (Services)

    Pick your quest(03)

    Quest 01

    Brand Quest

    For new companies and brave rebrands. We find the story, then give it a face, a voice and a system.

    PositioningIdentity systemGuidelinesLaunch kit
    Timeline: 3–4 weeksStart this quest →
    Quest 02

    Launch Quest

    For products that need to make an entrance: the site, the visuals and the noise around launch day.

    Landing pageLaunch visualsSocial assetsPitch deck
    Timeline: 2–3 weeksStart this quest →
    Quest 03

    Product Quest

    For apps and platforms that need to feel as good as they work. Flows, interface, system, handoff.

    UX & UIDesign systemPrototypesDev handoff
    Timeline: OngoingStart this quest →
    (How a quest works)

    The quest log(05)

    0/13Stickers
    0XP
    LV 1Level
    QUEST 007· AI SaaS Tool
    Checkpoint 01 / 04 ETA 4 WEEKS
    CP–01● In progress

    Briefing

    Objectives 0/3
      Quest complete medal
      Achievement unlocked

      Quest complete.

      Every objective done, every sticker earned. That’s a full lid.

      • 13/13stickers
      • 1,300XP
      • LV 5reached
      Start your own quest →
      Sticker on completion
      ✓ Quest complete
      Level up
      LV1
      Quest progress0 / 1,300 XP
      Inventory Stickers0 / 13 stickers

      Tick an objective to earn its sticker

      Drag to spin · hover to play
      (FAQ)

      Good questions

      Anything else? Ask us. A real human replies within a day.

      How long does a quest take?

      Most Brand Quests take 3–4 weeks and Launch Quests 2–3 weeks. You get a clear timeline before we start, and we stick to it.

      How do you scope a quest?

      Every quest is scoped around your goals on a short briefing call. You get a clear plan and timeline before we start, so there are no surprises later.

      Do you work with early-stage startups?

      Yes. Some of our favourite quests started with a pitch deck and a napkin sketch.

      How many revision rounds are included?

      Each checkpoint includes feedback rounds. We’d rather get it right than count rounds.

      Can you hand off to our developers?

      Yes. Product Quests ship with a design system, specs and a proper developer handoff.

      (Start a quest)

      Got a sidequest?

      Emailsupsidequest@gmail.com
      StudioDelhi, IN · Working worldwide
      Studio time10:30 IST
      SocialsInstagram · Dribbble · LinkedIn
      (Start a quest)

      Got a side quest?

      Tell us what you’re building. Fill in the form or send us a direct email.

      A real human replies within a day.
      No spam, no sales calls.

      (Live preview)

      Project

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      (Showreel 2026)

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